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Celeb Product Hawkers Fail to Sway Consumers

Source: http://www.marketingcharts.com/topics/behavioral-marketing/celeb-product-hawkers-fail-to-sway-consumers-10042/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Though the media...

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2 in 3 Americans Purchase More Generic Brands

Source: http://www.marketingcharts.com/television/2-in-3-americans-purchase-more-generic-brands-18214/ Two in three (67%) of US adults have purchased more generic brands in the past six months as a...

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